Social Media Marketing for Businesses and Organizations
Social Media Has a Major Influence on How Your Business is Perceived
Social media isn’t optional anymore. Your social media platforms represent your brand’s personality and are often the first stop when researching your company’s background, what you stand for and whether or not your brand is trustworthy.
Not a social media expert? That’s ok. We are. Based in Atlanta, c21 is a woman-owned PR and digital marketing agency helping brands across Georgia and the country not just exist on social platforms - but truly connect and build a community where people want to belong. We specialize in strategic social content planning, content creation and community engagement for small and medium-sized businesses and organizations.
What’s Included in c21’s Social Media Services
With social media services by c21, you get:
- Social Strategy Built to Reach Your Audience - We work with you to identify the right platforms to reach your unique audience, whether it’s Facebook, Instagram, LinkedIn, TikTok or beyond, and develop tailored strategies that match the tone, behavior and expectations of each channel
- Custom Posts That Stand Out - You don’t have time to constantly generate social content ideas but we do. We write and design custom social media posts that align with your brand and are optimized for each social platform. We also work with you to identify the types of photos and videos to capture so your content stays relevant and unique to your organization
- Post Scheduling and Consistent Publishing - Don’t take time out of your busy day to post on your company page when we can create a content calendar, draft posts in advance and schedule them (We can handle breaking news too!). This keeps your brand active and visible on social
- Understanding Business Page Setup - Social media for business is different from your personal social media profiles, with additional setup and settings required to take advantage of all features. We can optimize your business’s social media profiles and help troubleshoot prior setup issues
- Real Time Engagement - Our suite of sophisticated social media tools lets us keep track of social media comments and messages so you can worry less. We’ll work with you on an engagement strategy at your comfort level - whether that’s flagging comments that need a response from you or managing moderation ourselves based on pre-approved template responses
- Insights and Analytics to Track Performance - c21 compiles monthly analytics dashboards to let you know how your social media platforms are performing month-to-month and over time. This lets us make adjustments for continuous improvement
Why Partner with c21 for Social Media Marketing
At c21 we combine data-driven strategy with creativity to make social media work for your business not drain your time. As a woman-owned Atlanta digital marketing agency, we understand how to balance storytelling with social strategies that work to reach your goals and grow your community authentically.
From Instagram and Facebook to LinkedIn, Bluesky and TikTok, we work to make sure your brand shows up consistently and with purpose. Ready to talk about how c21 can help with your business or organization’s social media strategy? Contact us today.
Related Work
QTS Social Media
Final Four 2013 Social Media
Partnership Against Domestic Violence - Facebook Live Videos
QTS Social Analytics
Emory Point
