Carter Brown, a.k.a Carti B, is a seasoned vet in providing marketing strategy and communications support to clients in a range of industries. Before his role as director, Carter began his journey with c21 as volunteer coordinator for the Atlanta Jazz Festival in 2017, followed by an internship with c21 in the summer of 2018. After finishing school later that fall, he started full-time as an account manager and quickly advanced to senior account manager. He then took a detour from agency life where he served as the in-house director of digital marketing at a local sports performance company, leading the company’s social media, digital and brand marketing strategies, as well as product and brand copywriting.

Carter attended Auburn University (War Eagle!) in Auburn, Alabama, where he graduated with a B.A. in Public Relations. During his time on the plains, he kept himself busy through on-campus activities, including serving on the public relations committee of the school’s student programming board. His senior year, he interviewed for and was selected as the organization’s first vice president of marketing. His heart for extracurriculars extends past his academic career, as he now serves as the social media coordinator for Golf for the Kids, a local nonprofit organization benefiting Children’s Healthcare of Atlanta.

Outside of the office, there’s a good chance you can find Carter doing something active, like walking on the BeltLine with friends or crushing a CrossFit workout. In fact, he finished 19,429th in the worldwide 2024 CrossFit Open – he’s basically a professional (narrator: absolutely not). He’s also a huge Swiftie. How huge? According to Spotify, he was in Taylor’s top 0.01% listeners and racked up 58,166 minutes of streaming in 2023. If Carter is one thing, it’s dedicated.

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