Alzheimer’s Collateral
Challenge
The Georgia Chapter of the Alzheimer’s Association needed a mid-year annual report designed to update funders, donors and volunteers on a limited budget.
Solution
c21 reviewed other chapter reports in order to develop a style specific to Georgia, and worked with the Alzheimer’s Association Georgia Chapter marketing director to simplify and merge appropriate content to keep design costs low.
Results
Each page was treated as a mini infographic to limit the amount of text and more visually depict the organization’s success. The nonprofit was so excited about the finished product, they decided to have the report printed and made available to participants of one of their largest fundraising events.