By Sydney Garde
Follow along below as I take you through a day in my life as an account manager!
At c21, our days start early because we have the option of doing a four-day work week (#blessed), which means if we opt in, we work four 9-hour days in the office and get one day off (in my case, Friday!).
After waking up before the sun, I begin my day by making a large cup of coffee and checking my stove 10 times to make sure it’s really off before leaving my home and heading to the office. c21 is located in beautiful Inman Park, where we have direct access to the Atlanta Beltline and many fun shops, cafés and restaurants — perfect for exploring during lunch, but I won’t get ahead of myself here.
Once I’m in the office, I do my Monday morning routine: I catch up on emails, read articles and get ready for our team meeting. The c21 team meets every Monday morning. We start by talking about our weekends — a fun way to get to know each other more and ease into the week — then we dive into updating the team on our clients, followed by everyone sharing their schedules for the week ahead.
After the team meeting, I take some time to work on client social media posts. Some days I feel like I live in Canva — and trust me, I wish I could. The rent would be cheaper than anything in Atlanta. Anyway, graphic design is one of my favorite things about my job at c21. I love getting to design social media content, email banners, magazine ads, website headers, etc. — the list goes on. There are always opportunities to create and expand my knowledge of graphic design.
Suddenly it’s 1 p.m. and my day is halfway through. I hop on the Beltline and walk over to Krog Street Market for lunch. There are so many great options, but my favorite go-to is Recess because I love vegan bowls.
After enjoying a delicious lunch and getting my steps in, I head back to the office for some much-needed A.C. and get ready for an afternoon meeting. As we do for all our client meetings, I craft an agenda to make sure we stay on task and cover all the important topics. For this client in particular, Lilburn Community Improvement District (LCID), I’m pitching a bi-quarterly blog calendar. We recently updated the Lilburn CID website (check out the beauty here), and with the new website, we plan to post two blogs per quarter. Last week I was able to draft a couple of the blogs from my initial calendar and will be sharing one with our client following the call.
Once I get off Zoom, I write a recap of our meeting and share it with our client just to make sure that we’re on the same page and are aware of what tasks and deadlines are coming up. After sending the recap with the blog calendar and blog draft, I go back to working on socials. After I draft the copy and graphics for socials, I put the drafts into our scheduling platform and send a link to my team for them to review.
As my day comes to a close, I log all my time, exit my many tabs, say goodbye to the team and get ready for another productive day ahead.