Case Studies

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Companies can get the itch to change their brand on an anniversary or even on a whim – but why?  Has your brand lost touch with customers?  Does your logo look dated compared to your competitors?  If so, a new logo, tagline or complete brand overhaul may be needed.

Step one:  Hire c21.  We will help you gain an understanding of how your brand is currently positioned and perceived. The c21 ComAuditSM allows companies to determine if a new brand or messaging is needed.

Step two:  Analyze the results.  Our ComAudit analyzes brand and messaging strength through qualitative and quantitative review of traditional and online messaging and marketing collateral, and their impact – or lack thereof – on your target customers. Depending on the outcome, we can refresh or create an entirely new brand that gets results.  Learn more – [Link to SUDIA ComAudit case study]

Do you need an objective brand review?