Case Studies

Be Heard

Need to craft or hone key messages?  Going public and in need of road show practice?  Want to improve your on-camera presence?  Be HeardSM, c21’s media and speaker training program, is the answer.

In a world where news, opinion and rumor can be instantly spread via social media networks and 24/7 media saturation, it’s critical for business leaders to be effective communicators. Whether speaking with journalists, investors or peers, your key messages must resonate. Be Heard provides the tools to deliver effective messaging and powerful presentations, as well as navigate stressful crisis scenarios.

The training includes onsite spokesperson analysis, an extensive manual filled with tips and techniques and recorded video and audio drills to prepare experienced and novice spokespeople to cut through the clutter and “be heard.”

Hundreds of CEOs, spokespeople and sales teams have benefited from our Be Heard training for more than 20 years.