Marketing

Brand. Brand. Brand. It's a marketer's mantra. The reason you hear it is because it still rules the day. Brand is essential to success. Whether clients have an established brand or are seeking to develop something fresh, c21 can create or enhance a client's brand to help them zig when others are zagging. We then leverage our clients' brands by using a variety of strategic marketing tools, from product and service launches to tradeshow support and targeted e-mail marketing and social media campaigns.

Specific marketing service offerings include:

• Marketing Dashboard: Plan on a Page^SM – captures business goals, objectives, strategies, tactics, timing and responsibilities literally on one page – providing accountability and ease-of-use for data-driven leaders and busy CMOs.
• c21Com Audit^SM – analyzes the strength of a company's brand through qualitative review of traditional and online marketing materials, including research with end-users.
• Direct Dialogue^SM – end-to-end management of e-mail marketing campaigns for business and consumer clients through our proprietary e-mail marketing solution.

Additional marketing expertise includes:

• End-to-end management of e-mail marketing campaigns for business and consumer clients through Direct Dialogue, our proprietary e-mail marketing solution.
• Development of targeted promotions and contests to capture audience data, attention and drive Web site traffic.
• Creation of techniques to capitalize on eco-friendly initiatives.

Interested in learning more about what c21 can do for you?
Click here to request a custom capabilities packet.